About Us


Established in 2020, Smooth Aura is a clever lifestyle brand based in Brooklyn, New York. Mainly focused on a simple, yet captivating design that attracts an endless range of people. We seek to give the consumer more than what they pay for by illustrating timeless work that is uniquely our own.

Smooth Aura was founded by Brooklyn Natives, Xavier Long and Abdul Dosunmu. Both intrigued by streetwear, X and Dul decided to start a brand that was dear to them in all aspects of fashion and life itself. One of their main goals are to push the streetwear culture to another level. A timeless brand that produces timeless product.